Patty's Marketing Plan

My Comprehensive Marketing Plan - Maximum Exposure Online and Offline

• Professionally photograph the home. Highlighting unique features of the property through specialty shots such as Twilight, Drone, Video, Virtual Staging, and Floorplans.
• I am personally involved in every step of the selling process from the time to meet until closing, treating your home as it was my own. I accompany all showings to explain all the features of your home and what makes it unique compared to other homes in the area.
• Create property website and professional virtual slide show.
• Upload information and photos for house onto Multiple Listing Service.
• Place listing information on major websites: Here are a few: Feature property on Zillow.com, NYTimes.com, Newsday.com, Realtor.com, ListingBook.com, VLSHomes.com, Trulia.com, Google.com, optimumhomes.com, Homes.com.
• Find Buyers Application on Elliman.com promotes your property to registered buyers.
• Create a color brochure detailing special advantages and facts pertinent to your home, including approximate room sizes and description.
• Distribution of property brochure throughout city offices and Aggressive mailing of brochure to my network of real estate professionals.
• Create neighborhood packet – detailing the many benefits of living in the area.
• Plan Broker Open House and Caravan to generate area-wide agent enthusiasm.
• Direct Mail to target market area informing the residents that your home is for sale and invite inquiries. (Approximately 200 pieces).
• Advertise your property in classified or display formats in publications that attract the greatest number of potential buyers. Homes & Estates Magazine, Elliman Magazine, Elite Magazine, 25A Magazine.
• Potentially Feature Property through Elliman relationships in the following: NYPost Dream Homes, Newsday Rich Cribs, NYTimes.
• Offer you and your buyer access to mortgage counseling and widest selection of mortgage loans available. (Citizens Bank)